Recess Instagram & Email
Role: Creative Lead, Writer
I helped deliver profound wisdom with humor to our followers. We were rewarded for our efforts with a 2020 Webby nomination, which we lost to NASA.
Recess Email
I developed the Recess tone for longer-form mediums (like email) and helped grow our email list by over 700%. Surprisingly, simple text-based emails with content that made people laugh and think outperformed everything else.
Recess’s e-commerce business grew 600% year-over-year (as of June 2021), in large part due to our email marketing.
Recess’s e-commerce business grew 600% year-over-year (as of June 2021), in large part due to our email marketing.
